About LIM College

Barry Zusman

Barry Zusman

Marketing, Management & Finance
Adjunct Faculty

Educational Background

M.B.A., Pace University; B.S., Clarkson University

Professional Experience

Principal, The Zusman Company. Former Corporate Communications Manager, CMP Media. Former Senior Vice President & General Manager, Ogilvy & Mather Public Relations


Quoted regarding tips for entry-level job applicants in the textbook, "The Practice of Public Relations," 12th ed.

Professional Affiliations

Member, Public Relations Professionals of Long Island

Recent Activities

Serves as judge in the annual systemwide State University of New York publications competition

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