Welcome from Dr. Dudley Blossom, Chair of the Marketing Department

Marketing is at the core of any successful venture. It is the function that generates revenue for a company and is the link between the creative ideas of designers and engineers and the paying customers who make them successful. Marketing is the passion and creativity that builds business.

Two words can describe the marketing program at LIM College: Passion & Creativity. Faculty approach classes with enthusiasm and energy drawn from the passion built from their years of professional and academic experience. Students approach their classes with a passion for marketing and creating successful futures. Through our innovative and dynamic curriculum we create novel and innovative solutions to complex marketing problems. We find joy in a level of creativity that is strategic and forward-thinking.

The LIM College Marketing Department is proud to be on the leading edge of marketing and marketing education. Students and faculty have the unique opportunity to develop many of the most contemporary and exciting skills in the business world in the context of one of the fastest- paced, creative and exciting industries in the global marketplace: fashion. If you can learn to successfully market in the fashion industry, you can do it anywhere!

Graduates with an LIM College degree in marketing are prepared to enter the workforce immediately, having learned the strategic and entrepreneurial skills that drive modern marketing thinking. They have learned to think quickly and with clarity of mind. They have learned to act tactically in an environment that is often so fast-paced we can’t see changes until they have passed us by.

I am thrilled that you have chosen to explore the LIM College Marketing Department. Please take the time to review our site and, if you can, take the time to visit us and experience the LIM College Marketing Department first-hand!