Majors & Concentrations
Undergraduates at LIM College choose from five fashion-focused majors:
If you’re interested in the business side of the fashion industry in today’s global society, you’ll need to understand the relationships between multiple industries and countries—not to mention the cultures, laws, finances, and politics that accompany them. Our Bachelor of Science (BS) in International Business will introduce you to fashion’s global markets, economies, politics, and cultures of the world. Possible career paths include import/export compliance, buying, licensing, supply chain management, sales & marketing, e-commerce and public relations.
Combining product development, textiles, manufacturing, and retailing, this major prepares you to identify trends in the fashion industry and develop lines of merchandise. You will complete a track in Retail Buying & Planning, and career options range from fashion director and brand manager to product developer and fashion stylist.
In this major, you’ll learn to lead effective teams and communicate with customers, merchants, designers, and manufacturers. And you’ll prepare for a career in buying, management, manufacturing or other aspects of the fashion business.
This brand-focused program teaches you how to identify customers’ desires, and how to deliver pleasing solutions in a timely and effective manner. Career options in marketing include account executive, media planner, marketing director, and promotions manager.
The field of visual merchandising is all about creating compelling displays and memorable branded environments to attract customers. You’ll learn about design elements and techniques, and prepare for careers like showroom director or visual merchandiser.
Regardless of your major, you may also select one of the following concentrations:
- Digital Business Strategy
- Event Planning
- Fashion Communications
- Fashion Merchandising
- Fashion Publishing
- Home Fashions
- International Marketing
- Visual Merchandising