Celebrating 75 Years
One of the more notable pieces of the campaign launched in January. The 75th Anniversary microsite, accessible from the home page of the LIM College website, features an interactive timeline with information on the history of the College, the fashion industry, and significant events in world history. At the center of the site is an eight-minute video that includes interviews with alumni, faculty, administrators, Board members, as well as prominent fashion leaders.
To coincide with New York Fashion Week this past February, a special 20-page supplement honoring LIM College’s unique place in the New York fashion scene appeared in The Daily Front Row. It will also run in The Daily Front Row’s “Next Generation” issue, which will be distributed throughout the Hamptons in July. A commemorative coffee table book is also being published this month and will be distributed to all faculty and staff. Filled with photos from the LIM College Archives, the book presents a detailed account of the College’s origins and evolution throughout the decades.
The 75th Anniversary will also be given special recognition at Commencement. Members of LIM graduating classes spanning from 1953-2013 will take part in the Commencement procession and be seated on stage in what is expected to become an annual tradition. Alumna Daniella Vitale, Chief Operating Officer of Barneys New York, will deliver the ceremony’s keynote address and be presented with a Distinguished Achievement Award and an honorary Doctor of Commercial Science degree. President Elizabeth S. Marcuse will receive an honorary doctorate as well.
The 75th Anniversary celebration will conclude with a party on campus in late September. Faculty, staff, Board members, alumni and industry partners will all come together to mark three quarters of a century of preparing students for successful careers in the business of fashion.
The 127-credit program is designed to prepare students for careers in international business and participation in the global marketplace, with a particular emphasis on the fashion industry. The curriculum combines instruction in foundational elements of the fashion industry, core business competencies, the particulars of conducting business in a global environment, as well as liberal arts courses and an experiential (internship) component. Students will also be required to participate in an international experience, with options including: study abroad, cross-cultural trips, or internships with international organizations.
According to Elizabeth S. Marcuse, President of LIM College, “Our new B.S. in International Business was developed specifically to address the growing global economy and the internationalization of the fashion industry. It will prepare students for leadership roles in diverse companies in multinational markets, where career opportunities are robust and continuing to expand.”
The program will introduce students to a wide range of global markets, economies, political systems, cultures, languages and customs. Graduates will be prepared to pursue careers in areas such as supply chain management, import/export compliance, buying, merchandising, sales and marketing, licensing, public relations, and foreign trade.
Says President Marcuse, “The addition of this program represents a significant milestone for LIM College and continues a proud tradition of progress. By expanding and evolving our degree offerings, we are in a better position to prepare fashion’s future leaders to take their place in the global business world.”
The KAKEHASHI Project aims to help U.S. students create and nurture an interest in international relations while advocating the strengths and charms of Japan. It is promoted by the Ministry of Foreign Affairs of Japan, commissioned by the Japan-U.S. Educational Commission (Fulbright Japan), and co-organized with the Japan Foundation and The Laurasian Institution.
LIM College was one of only 21 U.S. higher education institutions selected to take part in the cross-cultural endeavor, which began last fall and will ultimately see a total of 2,300 college, middle- and high school students participate over a two-year period. In addition to the visit from Bunka Fashion Graduate University students, 12 LIM College Fashion Merchandising majors, Fashion Merchandising Department Chair Terry Burstein and Professor Derek Cockle will travel to Japan this June for an all-expense-paid, 10-day study tour.
As part of their visit to New York, LIM College took the Japanese students on field trips to the showrooms and offices of major players in the U.S. fashion industry, including The Doneger Group and Tory Burch. The students also took a class on American fashion culture taught by Professor Amanda Hallay.
At a March 25 invitation-only event, students from Bunka Fashion Graduate University gave presentations to a gathering that included LIM College faculty, staff, Board members and alumni, as well as members of the press and a representative from the Japanese consulate. The topics were: Otaku (Geek) culture in Japan, the influence of traditional Japanese events and costumes on modern fashion, the role of the Japanese culture of compassion in fashion and business, and the importance of traditional techniques in modern Japanese manufacturing.
Says Elizabeth S. Marcuse, President of LIM College, “LIM College is extremely proud to have been selected to participate in such a prestigious international program. It is our hope that the relationships our students build at the academic level will extend to the professional level as they pursue careers in the global fashion business. I am confident that the visit to New York enhanced the Japanese students’ understanding of America and they now truly understand why New York is a worldwide fashion capital.”
The Master of Professional Studies (MPS) in Visual Merchandising, which will launch in the fall of 2014, will give graduates a competitive edge as they pursue careers in today’s expanding and highly competitive visual merchandising profession. Graduates will be prepared for career paths that could lead to positions as corporate visual merchandising directors at department and specialty stores, creative directors at retail design firms and industry supply firms, or showroom directors.
Says LIM College President Elizabeth S. Marcuse, “This program is a logical evolution of both the field of visual merchandising and LIM College’s role in educating future leaders in the business of fashion. As we mark our 75th Anniversary, we are committed to creating new opportunities in graduate education for the next generation of fashion and retail executives.”
Continued President Marcuse, “The MPS in Visual Merchandising will fill a need for advanced, specialized education specifically for upper-management and executives in visual merchandising. In addition to knowledge of visual merchandising as a discipline, students in the program will develop leadership and managerial abilities”
Throughout the 30-credit program, the principles, philosophies and technologies of visual merchandising will be taught through exploration of the marketplace, hands-on classroom learning and field experimentation with an emphasis on the principles and practices of sustainable design. Students will also be able to complete an additional three-credit internship/shadowing program.
Full-time students will complete the program in three semesters throughout one calendar year. To accommodate students with full-time jobs, all coursework will be offered in the evening.
"The creation of this MPS program further reinforces the position of visual merchandising and design as an integral part of the true business of fashion. These students will be well-positioned to enter the industry with a keen understanding of management principles and leadership skills, while continuing to hone and develop their creativity," notes Harry Cunningham, Senior Vice President - Store Planning, Design and Visual Merchandising for Saks Fifth Avenue.
According to Eric Feigenbaum, Chair of LIM College’s Visual Merchandising Department, “Visual merchandising is an indispensable part of any retail strategy. This program is grounded in the premise that today’s retailer must understand the aesthetic component of their business and approach it as a profit center. Over the last several years, the field has moved from the basement studio to the executive boardroom.”
Jacqui Jenkins joined LIM College in November of 2013 as Director of Graduate Studies. Her responsibilities include providing vision for the positioning of the MBA and MPS programs, establishing curriculum, hiring faculty, and partnering with the Office of Admissions for graduate recruitment efforts. She also works to build relationships throughout the College to ensure that Graduate Studies is supported by, as well as supports, the College’s overall mission and goals.
Prior to coming to LIM, Jacqui was the Program Director for the Wharton Small Business Development Center at the Wharton School of the University of Pennsylvania. Although her professional background is primarily in finance, “I’ve always had a passion for fashion and retail,” she reports. “During my junior year of high school I was on the ‘Fashion Team’ at my local Abraham & Straus store in Philadelphia. It was a group that ran in-store promotional events, such as fashion shows. This experience sparked my interest in the fashion business.”
Jacqui says that her position at a fashion-focused business school with an entrepreneurial bent allows her to combine interests that initially seemed unrelated. “I’ve always tried to figure out how to integrate things I love into my day-to-day career and working at LIM College allows me to do just that.”
Jacqui is enthusiastic about her interactions with the College’s graduate students. “I see their potential and their excitement and it gives me the energy to do the most I can for them. A big part of my job is to understand and support their needs, so they can continue to develop and become leaders in the industry.”
In her first year, Jacqui plans to focus on curriculum development, engagement of graduate students within the College community and evaluation of new program offerings. Her goal is to help make LIM College the leading institution for graduate programs specializing in the business of fashion.
“The ability to bring proven skills to a business is becoming increasingly important in the world of higher education. Experiential education is built into our graduate curriculum and there is no better learning environment for fashion business leaders than Fifth Avenue.”
Jacqui is also a sports fan. As a recent transplant from Philadelphia, she looks forward to supporting the local New York teams.
Over the past year the Adrian G. Marcuse Library has added several new features and services, including a newly-designed web presence with greatly expanded information and capabilities. All of these changes, which are outlined below, have contributed to making the process of finding and using research materials simpler and more user-friendly for students and faculty alike.
Library Web Page: Technical Services / Reference Librarian Lauren Gavin has designed our site so that students no longer have to use two separate windows for the LIM College library catalog (LIMCAT) and other Library information. They can now search for all materials and services from the same page. A new feature that has been particularly well-received is the scroll of new books and DVDs that displays across the Library’s home page. Library patrons can now also text call numbers directly to their phones.
LibGuides: These helpful research guides are based on the Library’s bibliographic instruction handouts and tailored to targeted subject research aligned with key areas of the College curriculum. Through information handouts and video tutorials, LibGuides provide detailed instruction on how to search for specific types of research materials and are accessible via the Library web page under ‘Research Help.’
Video Tutorials: Reference and Instruction Librarian Nicole LaMoreaux has created 17 (and counting) research video tutorials. These offer more nuanced demonstrations of database search features and are matched to specific course assignments.
Chat Reference: Working in conjunction with Joseph Thomas, Director of Instructional Technology, the Library is currently piloting Ask-a-Librarian, an online chat service that offers students reference assistance and help with research techniques.
We have also added Mango Language Lab to our suite of databases. Mango offers highly interactive and engaging foreign language and ESL lessons, as well as valuable cultural insights into the language being studied. Mango also features a video library of closed-captioned interactive foreign-language films.
Your feedback is important as move forward to make the Library an even more robust resource for students and faculty. Please email us at firstname.lastname@example.org to learn more about any of these new features or to let us know how we can continue to improve our services.
“This year marks the inaugural named PAVE scholarship for students following a curriculum of visual merchandising or design focusing on the retail industry,” said PAVE president Denny Gerdeman. “The scholarship is named after Eric Feigenbaum, a founding member and longtime supporter of PAVE." Feigenbaum is the Chair of LIM College's Visual Merchandising Department.
Continued Gerdeman, "We had 30 applicants to review and all were extremely well-qualified, given that a 3.5 GPA was the minimum requirement for consideration. After much debate, two were selected to receive $2,500 each for their accomplishments and we congratulate them and all who submitted their qualifications.”
The PAVE Scholarship Program provides financial assistance to students in educational programs that prepare them for careers in the retail environments industry, including, but not limited to careers in retail design and planning, and visual merchandising industries. PAVE was developed to help ensure a future talent pool for the industry by eliminating barriers to studying in these fields. The funds assist students who are experiencing financial difficulties that may prevent them from continuing their education. To date, PAVE has awarded more than $75,000 in financial grants to students.
Bianca has completed several fashion industry internships, including at Gap, Madison & Laurel Showroom, and the Limelight Shops. She is now doing her Senior Co-op in store design at Barneys New York. In the summer of 2013 Bianca was selected for a month-long internship placement in Italy at Grottini Retail Environments and in June of 2013 she participated in the DDI Student Window Challenge, where she designed a window display for Saks Fifth Avenue.
Says Bianca, “I never want to stop growing as a visual merchandiser. I love what I do, and between creating window displays and designing a store, there are endless creative possibilities. I hope that the career I go on to pursue will impact the industry in the most positive way.”
CEO Speaker Series participants included Bud Konheim - CEO of Nicole Miller, Graziano de Boni – CEO, Giorgio Armani Corporation and Rick Helfenbein, President of Luen Thai USA.
"Event Planning: What's Your Plan?” also sponsored by EECM, familiarized students with careers in hospitality and event planning. Panelists included Lindsey Spierer - Event Marketing Specialist for Hornblower Cruises & Events, Jerelyn Zontini - Events Marketing Manager at Macy’s, Jessica Burke - Events and Volunteer Coordinator for the Alzheimer’s Foundation of America and Colleen Hendricks - Director of Sales for the Highline Ballroom.
The Office of Student Life’s Fashion Insiders series brought Charlene Campbell, author of From Intern to Stylist to FashionOpolis in February and Wild Soul Sunglasses CEO Andres Beker to Maxwell Hall in April.
To increase interest in LIM College’s concentration in Corporate Social Responsibility, a panel discussion titled “Can You Be Successful and Have a Rewarding Career Selling Sustainable Fashion?” featured guest speakers working in sustainable fashion. Moderated by Professor Sally Shapiro, participants included Tara St. James - Owner and Head Designer of Study, fashion designer Carrie Parry, Sarah Hoit - Materials Scientist at Material ConneXion, LeeAnn Rutkovsky, who is a milliner, sustainability consultant and LIM faculty member, and artist and NYU Professor Natalie Jeremijenko.
Ashley Corwin - Assistant Manager of Merchandising, Development and Purchasing for Chanel, spoke to students in Latoya Woods’s Product Development class.
Diana Espino, Vice President of Marketing at Parlux and Ginny Wright, Vice President of Marketing at Ralph Lauren, visited Bruce Morrison’s Global Retailing class.
Michael Palladino’s Styling class heard from fashion stylist Darshan Gress, whose credits include the television shows Top Chef and Face Off! Jon Harari – CEO and Mike Niemtzow - CFO of fashion technology company WindowsWear spoke to students in Palladino’s graduate-level Retail Visual Merchandising Strategies class.
Tracy Stamm had two guest speakers in her Industry Exploration Seminar: Monica Karkhanis – an Event Planner for Google and Annebelle Santos - CEO of Spadet.
College Fashionista founder Amy Levin visited campus April 2 for a lunchtime discussion on how to achieve success as an entrepreneur.
Ira Levy – Owner of Levy Lighting NYC discussed lighting design with Terance Coffee’s Fashion Show Production class.
Alex Mednick - CEO of Event Trends visited Elisa Swiller’s Industry Exploration Seminar.
Robert Conrad brought fashion designer and online entrepreneur Carrie Parry in to speak to his Multi-Channel Retailing class, and his Sales Management students visited Jones Jewelry Showroom, where they met with Nina Weigner, Vice President of Sales.
Marie Driscoll had Milton Pedraza – CEO of the Luxury Institute speak to her graduate-level class in Luxury Brand Management. Mark Aaron – Vice President, Investor Relations for Tiffany's and Karl Haller, Senior Vice President for Brand Strategy and Customer Engagement at Brooks Brothers are also scheduled as guest speakers.
Barry Zusman’s Public Relations students were visited by David Reich – President of boutique PR firm Reich Communications, as well as Arnold Karr - Senior Editor at Women's Wear Daily.
Catherine Wessel and Stian Tolnaes, Co-Founders of the line With & Wessel, were guests in LeeAnn Rutkovsky’s Applied Concepts in Fashion Merchandising classes.
|In March LIM College students Michaela Ganser, Tatiana Patterson, and Alexis Schmohl joined administrators on a trip to Albany, New York to take part in APC Colleges’ annual TAP Student Lobby Day. The students met with state legislators and urged them to continue to protect funding for New York’s TAP (Tuition Assistance Program) awards.|
|Fast Facts: Faculty & Staff|
Dr. Lucy Collins authored an article on fashion and ethics that appeared in the April 25 issue of the Wall Street Journal.
Liz Sweibel’s sculpture will be included in a four-person exhibit at R. Jampol Projects on the Lower East Side later this month. The exhibit is tentatively titled “It’s a Small World…”
Natasha Yannacañedo acted in, directed, produced and designed the costumes for Christopher Durang's Vanya and Sonia and Masha and Spike at St. Francis College. She also adjudicated the National Endowment for the Arts and the Poetry Foundation's Poetry Out Loud competition and played Borrachio and the Friar in Judith Shakespeare Company's Much Ado About Nothing.
Janice Everett and Derek Cockle attended the Pop Culture Association / American Culture Association Conference in Chicago and gave a presentation on how military uniforms have influenced design details in both menswear and womenswear. Their presentation was titled “From the Battlefield to the Runway.” In March, Janice gave an illustrated talk, “Textiles & Water: A Love Hate Affair,” at Proteus Gowanus in Brooklyn.
Amanda Hallay was quoted in stories in the Boston Globe and the San Antonio Express-News about styles seen in the new season of Mad Men.
Carlton Spence represented Macy’s in a spring fashion segment that aired live on The Weather Channel.
Marketing, Management & Finance
Robert Conrad was interviewed for an article about holiday retail sales models in the March 2014 issue of Inside Fashion magazine.
John Keane, who is the Executive Director, Corporate Marketing and Strategy for the Bauer Media Group, has been chosen to serve on the Bauer International Strategy Forum. He will work closely with colleagues in the U.K., Germany, France and Poland to help leverage Bauer's market research and strategic initiatives across the company’s international divisions. The Bauer Media Group is a worldwide company with more than 600 magazines, over 100 digital media outlets, and more than 50 television and radio stations, as well as a range of other media properties.
Dr. Nicole Kirpalani presented a paper on “Sustainability and Luxury Consumption” at the Third Annual Conference for Positive Marketing at Fordham University in April. Dr. Kirpalani was also inducted into the Delta Mu Delta International Honor Society in Business as an honorary member, along with Charles H. Pryor, II, Dean of Student Affairs.
Eric Feigenbaum, Chair, was interviewed for two Associated Press articles about the history and use of mannequins. He also appeared at the Association for Retail Environment’s Retail Design Collective, The New York School of Interior Design, and the VisionExpo East conference to speak about Visual Merchandising.
David Freschman was quoted on the proliferation of tech IPOs in an article in Women’s Wear Daily.
Patrick Tormey penned an article for Fashion Mannuscript magazine titled "The Excessive Cost vs. Actual Return of Super Bowl Ads."
Lianna Scull, Senior Academic Advisor and Jackie Coraggio, Academic Advisor, presented “On Key or Falling Flat? A Perspective on Advising Models” at the National Academic Advising Association’s Region One Conference in March.
Michael Londrigan, Dean of Academic Affairs, was quoted in two articles -- on the growth of menswear sales and the increasing popularity of athletic apparel — on the Fortune / CNN Money website. He was also interviewed for an Associated Press article about personal shopping services.
Experiential Education & Career Management
Stacie Mitchell, Career Advisor, has been certified as a Global Career Development Facilitator through the Center for Credentialing and Education. In December she gave a presentation on “Cool Tools for Career Services” at the Career Services Technology Meeting. Her presentation focused on the use of memes in marketing.