LIM College continues to thrive while remaining true to its original mission to educate and prepare students for successful careers.
More than eight decades ago, Maxwell F. Marcuse, an authority and pioneer in the fields of education and retail, was asked by leading retailers to create an educational institution for the business of fashion and merchandising. In 1939 Mr. Marcuse founded what was originally known as the Laboratory Institute of Merchandising (LIM) and in 2009 became LIM College.
Our Timeline
Today, LIM College, a female-led and owned institution, has embraced an era of increased globalization, technological advancement, and rapidly emerging new industries, as well as a renewed commitment to diversity, equity, and inclusion.
1939
Founded by Maxwell F. Marcuse (as the Laboratory Institute of Merchandising) and was initially located at 45 West 34th St.
1941
Seventy-nine women comprise the first graduating class.
1959
LIM College moves to 677 Fifth Ave. (between 53rd and 54th St.)
1965
LIM College moves to The Townhouse at 12 East 53rd St.
1971
LIM College officially becomes co-ed.
1972
Second generation: Adrian G. Marcuse assumes the presidency.
1977
LIM's Fashion Education Foundation is founded.
1977
LIM College is granted accreditation from Middle States Comission on High Education (MSCHE).
1982
Bachelor of Professional Studies degree granting powers are authorized.
1988
Bachelor of Business Administration in Marketing is approved.
2002
Third generation: Elizabeth S. Marcuse assumes the presidency.
2003
Bachelor of Business Administration in Visual Merchandising is approved.
2004
Maxwell Hall location opens at 216 East 45th St.
2005
Bachelor of Business Administration in Management is approved.
2006
Fifth Avenue location opens at 545 Fifth Avenue at 45th St.
2008
Master of Business Administration degree granting powers are authorized.
2009
Name of institution officially changes from Laboratory Institute of Merchandising to LIM College.
2012
Master of Professional Studies in Fashion Merchandising and Retail Management is approved.
2012
Undergraduate and MBA degree programs receive accreditation from the Accreditation Council for Business Schools and Programs (ACBSP).
2013
Master of Professional Studies in Fashion Marketing is approved.
2013
Bachelor of Science in International Business degree granting powers are authorized.
2015
Master of Professional studies in Global Fashion Supply Chain Management is approved.
2015
Bachelor of Science Degree is introduced.
2016
Online degree programs are offered.
2019
LIM College celebrates its 80th anniversary.
2022
Bachelor of Business Administration and Master of Professional Studies programs in The Business of Cannabis launch. These programs are the first of their kind in New York State.
2022
Master of Science (MS) degree program in Consumer Analytics launches. This is the first MS degree program in LIM College history.
2022
LIM adopts the tagline “The Business of Fashion & Lifestyle,” to better reflect the College’s range of academic offerings.